The Creative Business Academy

Turn your existing content and coaching tools into monthly recurring revenue

Stop chasing clients and hustling from launch to launch

Instead, learn how to get off the revenue roller coaster by creating a low-ticket, low-maintenance coaching membership that pays you a 4-5 figure monthly salary while creating a never-ending stream of ideal clients that queue to buy your courses and coaching services.

7 Day Refund Guarantee


You are tired of…


Feeling lost in the business world, with a passion for your craft but not knowing how to turn it into a profitable business


Struggling with multiple tasks, and lacking a clear direction on how to move forward.


Struggling with building a digital presence, from setting up a professional website to managing social media channels, and yearn for a simpler, guided way to establish your online brand.


Trying to attract customers and build a loyal customer base, despite having unique products or services to offer, and wish for effective strategies to reach your target audience.


The isolation and loneliness that comes with starting a business, missing the support of a community of like-minded creative entrepreneurs.

Now, you’re searching for an enhanced strategy to market your courses and attract new coaching clients!

You want to successfully transform their creative passion into a sustainable and profitable business so…

Financial Freedom

Create financial stability and also the potential to earn more than a traditional job, offering a rewarding reflection of your hard work and creative value.

Creative Satisfaction

Spend more time doing what you genuinely love, granting you the freedom to innovate and create, providing both joy and fulfillment.

Control and Independence

Time freedom to make your own decisions, set your direction, and determine your own destiny, providing control over your career and life.

You want to successfully transform your creative passion into a profitable business so that you can gain financial freedom, spend more time doing what you love, and take control of your career and life.


Here’s a bold question for you

What if you could stop juggling various tasks and instead, leverage your creative passion to build a profitable business that gives you financial freedom, control over your career, and allows you more time to do what you love the most?

Sounds too good to be true? Keep reading and I’ll show you exactly how!

Well, let me assure you, this is not just a dream but a reality that many have already achieved, including myself. Allow me to share a snapshot of my journey, offering you a glimpse of the financial freedom that comes from successfully pursuing what you love.

I’ll be honest with you

Getting to this point wasn’t easy

Hello! I’m JoAnn, the heart and mind behind the Creative Business Academy. With over ten years as an entrepreneur, an MBA, extensive IT experience with the US Army, and a passion for teaching, I have a unique blend of skills and experiences that have led me to where I am today.

I began this journey during the 2020 pandemic when I created my first online course. This experience yielded financial freedom and sparked a realization: many talented, creative women were held back by tech phobia, unable to realize their full potential. This was a call to action I could not ignore.

Over the years, I’ve realized how common tech fears are among women. Time and time again, I’ve seen incredibly talented individuals held back, not because of a lack of ability or creativity but simply because the world of technology can be daunting.

What I love most about my work is helping these women overcome their tech fears and realize their dreams. Whether building a website, creating a course, or launching a business, there’s nothing more rewarding than seeing my clients succeed. 

And with each success story, I’m reminded of why I started this journey: to empower women to create, build, and fearlessly chase their dreams.

To stay ahead of the curve and provide the best service, I constantly learn and incorporate emerging technologies, like chatGPT, into my strategies. This ensures that my clients are not just overcoming their tech fears but also staying ahead in the game.

On a personal note, I’m a single mother of three amazing kids who have been my constant inspiration. They reminded me of my love for creativity and sparked the revelation that this passion could become a business – a possibility for countless women like me. I firmly believe that if I can do it, so can you.

but then

this happened

Amidst the challenging times of the 2020 pandemic, I found a silver lining: the chance to develop my first online course. This endeavor not only ushered me into financial independence, but it also unveiled a pathway to assist others in conquering their tech fears. Realizing the importance of maintaining a positive and creative space for my customers during these stressful times, I was inspired to devise a solution that could keep the spirits high and encouragement flowing.

So I tried…


Experimenting with In-Person Cookie Decorating Classes: While they helped refine your skills, they came with heavy time and financial commitments.


Offering One-Off Monthly Courses: While popular, these were expensive and not always accessible to everyone.


Collaborating with Experts: To ensure the highest quality of information and instruction, I sought collaborations with other industry experts. These partnerships brought in unique perspectives and deep insights that greatly enriched our course offerings.


Testing Multiple Learning Formats: In the quest for the most effective teaching method, I experimented with various formats - from video lessons and live webinars to hands-on workshops and interactive Q&A sessions.

And that’s when it hit me!

The ideal solution would be a budget-friendly course, offering hands-on learning and consistent support.

And this time, I finally started to see the results I’d been working for so hard:


Affordable Access: Members gained access to a treasure trove of resources and tutorials without breaking the bank.


Empowering Creatives: Countless individuals unlocked their creative potential, transforming their hobbies into thriving businesses.


Tech Confidence: Members overcame their tech fears and gained confidence in handling the digital aspects of their business.


Time Freedom: With resources available at their fingertips, members were able to learn and implement at their own pace, freeing up time for creativity.


Community Connection: A supportive network was established, fostering connections, collaborations, and friendships among like-minded creatives.


Financial Success: Many members witnessed significant financial growth and sustainability in their businesses.


Innovative Learning: The step-by-step, practical learning approach empowered members to quickly and efficiently master key skills.


Personal Achievement: The greatest reward was seeing members thrive in their businesses, their success stories a testament to the power of resilience, passion, and the right guidance.

The Creative Business Academy

The best thing?

The fulfillment of empowering others to achieve their creative business dreams while achieving financial freedom and work-life balance in my own life.

So how does it work exactly?

All it takes are

3 Simple Steps

Productize Your Passion

The course starts by honing your creative passion, be it cookie decorating, painting, or more. You’ll boost your skills and learn to transform your unique offerings into sellable digital products, empowering you to turn your talent into a sustainable income source.

Conquer the Tech

Overcome tech fears as you learn how to leverage digital tools to build a professional online presence. From setting up a captivating website to managing social media channels, this step breaks down complex tech aspects into digestible, manageable tasks.

Business Blueprint

Lastly, the course provides a proven business blueprint. You’ll learn how to price your work, market your offerings, manage finances, and attract and retain customers. By the end of this step, you’ll have transformed your creative passion into a sustainable, profitable business.

The truth is, Building A Business Is Way More Than Just The Legal Bits. It Won’t Work Unless You Have The Fundamentals Right. You’ll Still Be Working 16-Hour Days, Apologizing To Your Spouse For Working Late Yet Again, And Missing Holidays And Weekends Because You’re Too Busy To Enjoy A Birthday Or Dance Recital.

Imagine what life would look like if you could setup your business the right way the first time around.

Welcome to…

Creative Business Academy

The most comprehensive program for creating, launching, 

and selling your handmade goods.

Creative Business Academy is the only implementation 

program of its kind that not only shows you exactly 
how to create and start your home-based business 
like a pro – but how to have your business seen 
by the right customers.

7 Day Refund Guarantee


What’s Inside

Passion Refinement Phase

The course kicks off by deepening your expertise in your creative passion. Whether it’s cookie decorating, painting, or another form of art, you’ll refine your skills and gain confidence in your unique offerings.



Learn photography basics and editing for appealing product images.


Formulate robust plans and clear business goals.


Conduct SWOT analysis and market research.


Complete business plan.

Tech Skills  Phase

This phase focuses on overcoming tech fears and getting comfortable with various digital platforms necessary for running an online business. You’ll learn about building websites, designing logos, and managing your customer database.



Craft Customer Avatars

Construct a vivid image of your ideal customer.


Design Lead Magnets

Develop attractive lead magnets for customer conversions.


Set up ConvertKit

Set Up and Integrate ConvertKit with WordPress 

Marketing Phase

Lastly, the course provides a proven business blueprint. You’ll learn how to price your work, market your offerings, manage finances, and attract and retain customers. By the end of this step, you’ll have transformed your creative passion into a sustainable, profitable business.



Set Up Key Business Accounts

Establish Key Online Business Accounts for Payment Processing


Implement Flash Sale Email Strategy

Create Online Sales and Promotions


Create and Launch LLC

Master LLC Formation & Post-Setup Navigation

Get instant access to

All of these resources

Join now and you’ll get instant access to:

  • Website in a Weekend Bonus Course: A compact course that guides you through website development over a single weekend
  • Logo Building Workshop:  In this bonus course, learn how to design and create impactful logos that reflect your brand identity.
  • List Building Workshop: This bonus course will walk you through creating, managing, and growing your email list effectively.
  • Brand Workshop: This workshop offers a deep dive into brand creation, with resources such as brand board template downloads.
  • Pre-sell Promotional Kit: Start your business promotion with ready-to-use email copy, social media graphics, and social media posts.
  • Black Friday Promotional Kit: Capitalize on the holiday shopping rush with our Black Friday promotional kit.
  • Christmas Promotional Kit: Enhance your festive sales with this promotional kit designed for the Christmas season.
  • Valentine’s Day Promotional Kit: Leverage the season of love to promote your business effectively.

12 Modules

There are 9 modules in the course. In these modules, you will walk through every step from planning your new revenue stream, building the pieces to bring it to life, to launching and even to marketing.

Training Videos

Each week a new module will be released and will contain short easy to follow along video trainings, worksheets, and PDF’s.  These trainings will cover everything from what piece you’re creating, why this step is necessary and how to put it together. All in easy to follow, step-by-step instructions.

Worksheets and PDF’s

Every module includes all the worksheets and tools you need. These are interactive and key to helping you get clarity and begin implementation.

Weekly Q&A’s

Each week, JoAnn will hop on a Zoom call with you to answer questions and take a deeper look into the module for the week. You will learn so much, not only from getting your questions answered, but also listening to the questions of others!

Office Hours

My team will be available for office hours each week. These will be times when you can jump into a Zoom Room and ask tech questions, specific implementation questions, get suggestions on exactly what to do next, etc.

FaceBook Community

All students will be invited to join a private Facebook community. This will be a great place to find like-minded business owners to network with and learn from as you go through the course.

Total Value = $1508

Today’s Price = Only $777


1 payment of $777

7 Day Refund Guarantee



7 Day Refund Guarantee



7 Day Refund Guarantee


But wait – there’s more!

Action Taker Bonuses

Website in a Weekend



Rapid Skill Acquisition: Master website building essentials over a weekend with our fast-tracked curriculum


Easy-to-Follow Instructions: Comprehensive, step-by-step lessons on website creation, optimization, and maintenance, catering to all tech skill levels


Essential Tools & Templates: Access a carefully selected range of resources that simplify your website development journey


Ongoing Assistance: Enjoy sustained support post-course to ensure continuous website performance and audience engagement

Logo Building Workshop



Design Principles: Grasp the core elements of logo creation and the significance of visual identity in branding


Hands-on Exercises: Participate in guided practical tasks to apply your new skills and build a unique logo


Logo Templates & Tools: Gain access to logo templates and recommended design tools that streamline the creation process


Feedback & Refinement: Receive constructive feedback on your designs and learn how to refine and perfect them for your brand

List Builder



Software Mastery: A comprehensive guide to choosing and setting up the right list management software for your needs


Content Creation: Learn how to create compelling content that attracts and retains subscribers


Email Automation: Discover the ins and outs of automating your email campaigns for efficiency


List Analysis: Understand how to monitor, analyze, and optimize your subscriber list for continued growth and engagement

Brand Workshop



Brand Identity: Uncover techniques to establish a distinctive and appealing brand identity that aligns with your ideal customers


Visual Branding: Acquire skills to craft a cohesive visual brand, encompassing logo design, color palette selection, typography, and more


Brand Board Templates: Gain access to downloadable brand board templates that streamline your brand creation process


Brand Strategy: Delve into brand positioning strategies to align your brand with your overarching business objectives and values

Total Value = $1508

Today’s Price = Only $777

7 Day Refund Guarantee

What members say

Testimonials from my students

This is my first online class and I love your teaching style. Thank you so much!


JoAnn, You are wonderful. Thank you so much for taking the time to answer my questions and give me some ease to my fears! You truly are a cookie scholar and I’m so happy to have met you!



 “Love this group! Joann is a great instructor. I enjoy decorating cookies. And this is the place to do it! Her tutorials are very educational. Thanks Joann for all that you do. You’re the best!”


 ”I loved being able to learn at a good pace with visuals in front of me. JoAnn, you are awesome!”. 


Frequently asked questions

Q: I’m not tech-savvy. Will this course work for me? Do I need to be tech-savvy to make this work?

A: No. It has never been easier and cheaper to build a business than it is now; the truth is, with the Creative Business Academy, you’ll be led and guided every step to start your business. You’ll know how to start and grow and scale your business to make it work for you. You can do this! 

Q: What can I expect once I enroll in the Creative Business Academy?

A: Upon completing your order, you will receive an email immediately with your login details. 

After your first login, you will get INSTANT LIFETIME ACCESS to the course, bonuses, and the Members-Only FaceBook Group.
The Creative Business Academy is a digital video training course portal. When you join, you get INSTANT access with lifetime updates to all of your course material.

Q: This course sounds like a lot to do; how much time will it take to implement?

A: The course may sound like a lot, but it may just be because you feel overwhelmed in your business, and you’re trying to figure out how to find the time to do all of the “tasks” necessary to start your business. 

The CREATIVE BUSINESS ACADEMY is a system designed to overcome overwhelm. Following the steps in this course will give you the focus and clarity that you need to see the BIG PICTURE of where you are headed.
You get LIFETIME ACCESS to the course so that you can take your time and complete the necessary actions within each phase before moving on to the next. All that you need to commit is a few hours a week, and you will begin to see a new level of growth in starting and growing your business.

Q:  What is the guarantee / refund policy for the Creative Business Academy?

A: I am offering a 7-day Satisfaction Guarantee. At the end of the 7 days, you will have had the opportunity to validate your business idea BEFORE making a final commitment. If you don’t feel totally confident and motivated by your business idea, simply reach out and show us that you put in the work, and we’ll refund your investment.

Q: I’m just getting started, and I don’t have a business yet. Is this still a good fit for me?

A: Creative Business Academy was created for those with a business idea. If you have an idea for a business, we can turn it into a scalable business. The truly beautiful thing about this course is that it is broken down into modules that you will cycle through over and over, so definitely, if you’re new in business or want to start a business; then this course is 100% for you.

Q: I don’t know if I can do this? 

A: There is NO RISK when you decide to enroll in the Creative Business Academy. I offer a LIFETIME CONDITIONAL GUARANTEE which means that you will get value in this course. Refunds are not available for this course.

Money Back Guarantee

Q: Is there a money-back guarantee?

A: Yes absolutely! We swear by our training, so much so we offer a 7-Day no-questions-asked money-back-guarantee.




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